MICROSOFT | MAKE YOUR HOLIDAY A MASTERPIECE

We helped Microsoft celebrate the holidays by showing how AI can help amplify people’s creativity and help strengthen their connection to the people and memories they cherish most. We did it by inviting renowned digital artist, Ellie Pritts, to set up on the streets of New York City and use Microsoft AI tools to transform people’s holiday memories into artistic masterpieces.

Team:
Sean Bryan – Chief Creative Officer & ECD Global Brands, North America
Shayne Millington – Chief Creative Officer & ECD Global Brands, New York
Cristina Reina – EVP, Global Executive Creative Director & Head of Art, North America
Pete Johnson – EVP, Global Executive Creative Director
Guilherme Rácz - SVP, Group Creative Director
Lucas Casão - SVP, Group Creative Director
Dan Trimarchi - Associate Creative Director
Camilla Ciappina – Associate Creative Director
Matthew van Leeuwen — EVP, Head of Design
Mook Phoungbut – Design Director

Press:
AdWeek Best Holiday Ads 2023, Adage Editor's Pick, Muse by Clio, The Drum, Little Black Book, AdForum, Creative Bloq, Design Taxi, Shots, Shoot

Nahar’s Holiday Masterpiece

Dario’s Holiday Masterpiece

Paulina’s Holiday Masterpiece

José’s Holiday Masterpiece

Silvana’s Holiday Masterpiece

Tacuma’s Holiday Masterpiece